Privacy Policy (Terms)

Last updated: January 4, 2026

This Privacy Policy describes how Filip Novák ("we", "us", or "our") collects, uses, and shares your personal information when you use Mobiopti (the "Service").

1. Data Controller

Filip Novák, DiS.
Palackého třída 2630/131
Brno – Královo Pole, 612 00
Czech Republic
IČ: 73943118
Zapsán v živnostenském rejstříku. Plátce DPH.

Email: info@zsf.cz
Phone: +420 777 200 308

2. Information We Collect

2.1 Account Information

• Full name
• Email address
• Profile picture (if provided via social login)

2.2 Technical Information

• IP address
• Browser user agent
• Session data

2.3 Service Data

• URLs you submit for SEO analysis
• Analysis results and scores

2.4 Payment Information

Payment processing is handled by Stripe. We store only your Stripe Customer ID. We do not store credit card numbers or banking details. Please refer to Stripe's Privacy Policy for details on how they handle your payment information.

3. How We Use Your Information

We use your information to:

• Provide and maintain the Service
• Process your subscription payments
• Send transactional emails (account verification, password resets, subscription updates)
• Analyze Service usage and improve our features
• Display relevant advertisements
• Comply with legal obligations

4. Legal Basis for Processing (GDPR)

We process your data based on:

• Contract performance: To provide the Service you signed up for
• Legitimate interests: To improve our Service and prevent fraud
• Consent: For marketing communications (where applicable)
• Legal obligation: To comply with applicable laws

5. Third-Party Services

We share data with the following service providers:

6. Cookies and Tracking

We use essential session cookies for authentication purposes only.

Google Analytics and Google AdSense may use cookies and similar technologies. You can manage cookie preferences through your browser settings or opt out of Google's advertising cookies at adssettings.google.com.

7. Data Retention

• Active accounts: Data is retained while your account is active
• Deleted accounts: Personal data is deleted within 30 days of account deletion
• Backups: May be retained for up to 90 days for disaster recovery purposes
• Analytics data: Anonymized data may be retained indefinitely for statistical purposes

8. Your Rights (GDPR)

You have the right to:

• Access: Request a copy of your personal data
• Rectification: Correct inaccurate data
• Erasure: Request deletion of your data ("right to be forgotten")
• Portability: Receive your data in a machine-readable format
• Restriction: Limit how we process your data
• Objection: Object to processing based on legitimate interests
• Withdraw consent: Where processing is based on consent

To exercise these rights, contact us at info@zsf.cz. We will respond within 30 days.

9. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

• Encrypted data transmission (HTTPS/TLS)
• Secure authentication systems
• Regular security updates
• Access controls and authentication

10. International Data Transfers

Your data may be processed in countries outside the European Economic Area (EEA) by our service providers. We ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.

11. Children's Privacy

The Service is available to users of all ages. If you are under 16, please ensure you have parental consent before using the Service. We do not knowingly collect data from children under 16 without parental consent.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through the Service. Your continued use of the Service after changes constitutes acceptance of the updated policy.

13. Contact Us

For questions about this Privacy Policy or to exercise your rights:

Filip Novák, DiS.
Palackého třída 2630/131
Brno – Královo Pole, 612 00
Czech Republic
IČ: 73943118

Email: info@zsf.cz
Phone: +420 777 200 308

14. Supervisory Authority

If you believe we have not addressed your concerns adequately, you have the right to lodge a complaint with a supervisory authority. In the Czech Republic, this is:

Úřad pro ochranu osobních údajů (ÚOOÚ)
Pplk. Sochora 27
170 00 Praha 7
Czech Republic
uoou.cz